'Thoughtful, moving and well-written' - Yuval Noah Harari'An urgent examination of the human attraction to misinformation' - Daniel H. PinkMisinformation affects...
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'- Бестселлер The New York Times, многолетний бестселлер Amazon в разделе Маркетинг. - Новые знания о человеческой природе, подтвержденные многочисленными уникальными экспериментами...
Perché se prendiamo un’aspirina da un centesimo il mal di testa ci rimane, ma scompare quando ne prendiamo una da cinquanta centesimi? Perché siamo disposti a spendere per un pasto...
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Behavioral economist Dan Ariely returns in this revised and expanded edition of the New York Times bestseller PREDICTABLY IRRATIONAL (first edition published in February 2008) to offer...
È più motivante una pizza, un bel complimento o un aumento di stipendio? Nel lavoro (e non solo) spesso ci illudiamo di sapere come motivare gli altri (e anche noi stessi). Ma cos'è...
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The New York Times bestselling author of PREDICTABLY IRRATIONAL, THE UPSIDE OF IRRATIONALITY, and THE HONEST TRUTH ABOUT DISHONESTY presents a highlight reel of his long-running and...
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Dan Ariely, behavioral economist and the New York Times bestselling author of The Upside of Irrationality and Predictably Irrational, examines the contradictory forces that drive us...
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Behavioral economist and New York Times bestselling author Dan Ariely offers a much-needed take on the irrational decisions that led to our current economic crisis...
Behavioral economist and "New York Times"-bestselling author Ariely ("Predictably Irrational") returns to offer a much-needed take on the irrational decisions that influence our dating...
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Why is paying for things painful?Why are we comfortable overpaying for something in the present just because we've overpaid for it in the past?Why is it easy to pay $4 for a soda...
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Bestselling author Dan Ariely reveals fascinating new insights into motivation--showing that the subject is far more complex than we ever imagined. Every day we work hard to motivate...
Blends everyday experiences with a series of illuminating and often surprising experiments, trying to discover why intelligent, rational people make irrational choices every day. Will...
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Gain a new perspective on the inevitable problems of everyday life...
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How do we distinguish between fact and fiction in a post-truth world? The rise of fake news and AI-generated deep fakes have created a crisis of trust, making it more difficult than...
Fascinating and provocative, Arielys The Truth About Dishonesty is an insightful and brilliantly researched take on cheating, deception and willpower. Internationally bestselling author...
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