Let's face it - the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever...
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For the next 20 years, roughly 10,000 citizens will hit medicare eligibility each and every day. Understanding their attitudes, interests, spending patterns, buying preferences and...
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Write Well to Sell Big!In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the...
What does it really take to get productivity from people and, by doing so, maximum profits for a business? With a nod to Jeff Bezos, Steve Jobs, Walt Disney, and other ruthless yet...
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THE SCARY TRUTH: The middle-class consumer population--and their buying power--is massively shrinking. Customers are buying less and in fewer categories. THE SILVER LINING: It takes...
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FACT: NOTHING IS COSTLIER OR MORE DIFFICULT THAN GETTING A NEW CUSTOMER. Business owners agree. The referred customer is far superior to the one brought in by 'cold' advertising...
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Some of the most respected sales authorities in America have joined together to prepare the first and only customized application of Psycho-Cybernetics to overcome all types of sales...
Език: Английски език, Корици: С меки корици, Брой страници: 180, Издателство: FORBESBOOKS, Автор: Dan S. Kennedy, ISBN-13: 9781950863693, Дата на издаване: 2020...
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The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for ANY business. In this updated...
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Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan --...
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