Is your company spending too much time on strategy development--with too little to show for it? If you read nothing else on strategy, read these 10 articles (featuring "What Is Strategy?"...
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Blue Ocean Strategy, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renée Mauborgne offer up a bold, new idea that will transform...
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If you read nothing else on change, read these articles. §The series is designed to bring today's managers and professionals the fundamental information they need to stay competitive...
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From the authors of Blue Ocean Strategy comes a framework for avoiding spaces where competition is bloody (red oceans) and moving to uncontested new spaces with ample potential (blue...
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Език: Английски език, Корици: С твърди корици, Брой страници: 50, Издателство: Harvard Business Review Press, Автор: W. Chan Kim, Renee A. Mauborgne, ISBN-13: 9781633694903, Дата на...
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The two landmark books, Blue Ocean Strategy and Beyond Disruption, that together challenge everything you thought you knew about winning the future. These two iconic books, Blue Ocean...
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The best of W. Chan Kim and Ren e Mauborgne's articles on blue ocean strategy, all in one place. The seminal book Blue Ocean Strategy has sold over 4 million copies globally and...
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