Der Weltbestseller zur Theorie und Praxis des Überzeugens Der Marketingexperte und Sozialpsychologe Robert B. Cialdini erklärt, warum Menschen Ja sagen - und wie dieses Wissen angewendet...
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The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research,...
The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research,...
In his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion. Now he offers revelatory new insights into the art of winning...
In his bestselling book, Cialdini, former salesperson, fundraiser, and advertiser, examines the science and practice of compliance. Widely used in classes, this eagerly awaited revision...
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This special tenth Anniversary edition features ten new chapters of updated research and fresh secrets of persuasion. You will find out how to stop your listeners getting bored, what...
The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research,...
Pour ne plus jamais se faire avoir !Pourquoi et comment sommes-nous amenés à faire des choses contre notre gré ?Robert Cialdini, docteur en psychologie sociale, livre le résultat de...
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Robert Cialdini jest prawdziwym geniuszem. W tym stwierdzeniu nie ma ani odrobiny przesady. Każdy, kto kiedykolwiek zetknął się z praktycznym zastosowaniem psychologii Cialdiniego,...
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Nella nuova edizione di questo bestseller, Robert Cialdini, esperto nell’ambito dell’influenza e della persuasione, propone una revisione aggiornata e ampliata di quello che è ormai...
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Manipulativní techniky a jak se jim bránit – tváří v tvář i na internetu. Pojišťovákovi jste sympatičtí, zkusí vám vyjednat speciální nabídku. Lékárnici sympatičtí nejste: co vás to...
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