People use metaphors every time they speak. Some of those metaphors are literary - devices for making thoughts more vivid or entertaining. But most are much more basic than that - they're...
Focusing on studies of how humans categorize objects and ideas, this book examines the new understanding of human thought which proposes that human reason is imaginative, metaphorical,...
This book is about mathematical ideas, about what mathematics means-and why. Abstract ideas, for the most part, arise via conceptual metaphor-metaphorical ideas projecting from the...
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The "New York Times"-bestselling author of "Don't Think of an Elephant!" explains the science behind how we make political decisions...
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Completely revised and updated 10th anniversary edition delving into the issues that will dominate the American midterm elections in 2014...
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Pocas obras hacen cambiar de tal forma nuestra visión de la lengua que utilizamos como ", Metáforas de la vida cotidiana ", . George Lakoff y Mark Johnson, lingüista y filósofo respectivamente,...
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