Completely revised and updated 10th anniversary edition delving into the issues that will dominate the American midterm elections in 2014...
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This book is about mathematical ideas, about what mathematics means-and why. Abstract ideas, for the most part, arise via conceptual metaphor-metaphorical ideas projecting from the...
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The "New York Times"-bestselling author of "Don't Think of an Elephant!" explains the science behind how we make political decisions...
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People use metaphors every time they speak. Some of those metaphors are literary - devices for making thoughts more vivid or entertaining. But most are much more basic than that - they're...
Pocas obras hacen cambiar de tal forma nuestra visión de la lengua que utilizamos como ", Metáforas de la vida cotidiana ", . George Lakoff y Mark Johnson, lingüista y filósofo respectivamente,...
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Focusing on studies of how humans categorize objects and ideas, this book examines the new understanding of human thought which proposes that human reason is imaginative, metaphorical,...
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